Every freight AI vendor quotes an automation rate. Almost none publish what's behind it. Here's the methodology question brokerages should be asking and what Chain's 3M-load dataset reveals.
A FreightCaviar follower spent weeks quick-paying carriers on a steel project before learning the shipper was fake, the carriers were in on it, and not a single load was ever real. Plus: Congress takes aim at chameleon carriers, diesel keeps falling, and more.
“When I say you’re going to require high levels of authenticity and authentication at the point of entry... that is no longer going to be enough to prevent access. You’re going to need multiple points that all need to match in order to unlock access- that’s where we’re going."
We returned to Serbia to see what’s changed in the country’s booming dispatch outsourcing hub. Thousands of Serbian dispatchers, brokers, and others work daily on the U.S. logistics market.
Watch the full vlog below to see what’s new on the ground.
Plus, meet our Carrier of the Week at the end.
Today's newsletter is proudly sponsored by Shipper CRM.
Our trip began by catching up with Aleks Bates, Office Manager & Recruiting at PGT Northside.
That same afternoon, we were invited to join the company's team outing, where we met Marko Filipovic part of the update team, andRadoš Karadžić, better known as Mike, Update Manager at PGT, with a refreshingly unfiltered perspective.
Between preparing dinner and mingling, we sat down with thePGT Northside team to dig deeper into the realities of working as a dispatcher in Serbia.
Marko Filipovic, a former dispatcher now on the update team, spent five years playing college basketball in Florida.
During that time, he met many Yugoslavian players who had grown up in the United States, had family members in the trucking industry, and enjoyed a comfortable lifestyle. Marko says this was his first real glimpse into what life was like for drivers in America.
When asked if he thinks Serbia plays a parasitic role in the U.S. trucking market, Mike didn’t hold back:
“You’re parasitic in the way of relationships and taking loads and harming smaller American companies. There are a lot of people that hop in with funny numbers, like $1.50 per mile. We’re probably the reason why the market is as bad as it is for truckers."
After a game of basketball, Aleks and I sat down to discuss the broader outsourcing scene and how it’s viewed in the United States.
“The average American doesn’t really understand the countries involved. They just sort of lump outsourcing into a broad term. If you ask Americans what countries outsource or dispatch, I’d find it hard to believe someone would say Macedonia or Moldova.”
We also caught up with Dusan from ICROM Logistics in the evening, whom we first met on our previous trip. When asked whether working the night shift as a dispatcher was affecting his social life, this is what he had to say:
“It has affected it, but I do have friends who also work this job, and we find the time to see each other on the weekends.”
Anyone you meet here will tell you that Serbia’s dispatch world is like no other. We're once again reminded that behind every load and lane are real people, navigating both the opportunities and challenges of the industry.
In This Episode, You’ll Discover:
Parasites or Powerhouse? - Is Serbia a hidden strength or a drain on U.S. trucking?
The Outsourcing Perception Gap- How Europe’s dispatching scene is viewed by American carriers and brokers, and what they get wrong about it.
Life Across the Line - What it’s really like for dispatchers picking up the phone an ocean away.
Here's what Aleks himself had to say as a Canadian-Serbian working and living here:
"I wouldn't trade it for the world. It's a good lifestyle."
IG Transportation, based in Addison, IL, is a full-service freight provider serving companies nationwide. They specialize in hauling industrial and medical equipment, automotive and aircraft parts, solar and engineering products, as well as food and beverages.
MC: 689501
Location: Addison, IL
Years in Business: Almost 15 years
Fleet Size: 300 trucks
Equipment: Conestoga, Dry Van
Lanes: Depends on season, now South, fall-winter Midwest
Manifest 2026: FreightCaviar community, tap into massive savings on Manifest 2026. Get registered now and save $1100 on your attendance price. Click here for details.
Freightjobs.co: Join HaulPay’s Customer Success team as a Customer Experience Specialist. Help brokers and carriers onboard, retain, and grow.Apply now.
Freight Broker Group Chat: Lost a load to a ghost MC? Just discovered a 15-layer carrier spoof ring? Come swap war stories, drop memes, and ask the stuff no one wants to post on LinkedIn. Join us on forum.freightcaviar.com
A FreightCaviar follower spent weeks quick-paying carriers on a steel project before learning the shipper was fake, the carriers were in on it, and not a single load was ever real. Plus: Congress takes aim at chameleon carriers, diesel keeps falling, and more.
“When I say you’re going to require high levels of authenticity and authentication at the point of entry... that is no longer going to be enough to prevent access. You’re going to need multiple points that all need to match in order to unlock access- that’s where we’re going."
FMCSA launched a new carrier registry three weeks ago to stop freight fraud — zero new carriers have been registered since. Plus: PepsiCo is running 41 driverless trucks, peak season and a shrinking driver pool, cameras know where your carriers have been, and more.
The freight boom arrived. For some carriers, it arrived too late. We explain why in today's feature. Plus: real gouda fellas, satisfactory doesn't mean safe, LTL is waking up, and more.
Keep up with the freight broker world in 5 minutes.
Join over 14K+ subscribers to get the latest freight news and entertainment directly in your inbox for free. Subscribe & be sure to check your inbox to confirm (and your spam folder just in case).