The first tool a salesperson should have is relationship-based selling, and the second is persistence. You have to be able to take no for an answer, keep going, and not take it personally.
Caraway's VP of Operations advocates for broker partners who use technology to enhance efficiency, stressing the shift from traditional email-based methods to more technologically advanced, effective partnerships.
Founder of Tag Trans Inc., Toni Gjurovski, and Director of Operations at Logan Premium Logistics, Simon Wylangowski, discuss what makes a successful and lasting carrier-broker relationship.
"I'm more excited about the supply chain enabler side of it, that's actually building some of that tech to help brokers get more efficient, help shippers get more efficient, and help carriers get more efficient."