David Radom's Market Outlook

“If you have a great TMS that is intuitive, and everything is built properly, you will scale.”

David Radom's Market Outlook

With AI and solution-based selling taking off, there’s truly no time like the present to get into the game, according to David Radom.

He breaks down the evolution of logistics- from the pre-LinkedIn days, to today’s market trends, explains why team alignment is everything, and why he’s convinced this is the best time ever to be a broker.

David began his career as a freight broker at Trek Services Freight, went on to be the General Manager of Sales Operations at XPO Logistics, and later held several leadership roles at Uber. Today, he serves as Group CEO at Everest–Simple.

In May 2025, Cambridge Capital (which acquired a majority stake in Everest in 2021) merged the company with Simple Logistics. The merger lets both companies cross-sell more effectively, leverage a larger carrier network, and deliver better routing and customer service.

Cambridge Capital Combines Everest Transportation and Simple Logistics in Merger
Cambridge Capital merges Everest Transportation Systems with Simple Logistics to form a freight brokerage leader, combining reefer expertise with tech-driven operations.
“I always say I got my PhD in freight at Trek, I learned how to run a business from XPO, and learned how to scale and grow at Uber.”

The experience gave him the toolkit necessary to steer Everest–Simple through its new stage of growth.  

He says, when Cambridge Capital called him to lead the newly merged company, it was an offer he simply couldn’t refuse.

“I got a phone call from arguably the most well-known private equity in the space, and you just don’t say ‘no’.”

After walking us through the merger, David brought us back thirty years to discuss the pre-digital era of brokerage, when a warm call and a printed-out list of companies were the only ways to build relationships. 

The game changed, he says, when Coyote, as well as cellphones, entered the game, enabling customers, vendors, and suppliers to have instant communication in the palm of their hand.

David credits former Coyote Logistics CEO Jeff Silver for building the first TMS and proving that success is process-driven.

“If you have a great TMS that is intuitive, and everything is built properly, you will scale.”

It was Jeff who recognized that success also comes from understanding both the shipper’s and the carrier’s pain points and knowing how to bridge the two.

The formula for success is straightforward –  if you have the right processes, you can manage the P&L, and know how to scale, then there’s nothing but upside for you.

Fast forwarding to today, David is optimistic about the market, predicting a bullish shift in the near future.

“When the market flips- and it will, sooner than everybody thinks, you will start seeing very bullish signs.”

In his opinion, there’s never been a better time to be a broker than right now.

When asked about AI, he sees it as transformative and suspects it won’t disrupt the industry in a way that a lot of people say it can.

It can provide better intelligence to you and everybody associated with the organization. 

For those sceptical of AI, he believes that it’s only disruptive when it changes the end user. 

“How is AI going to change the carrier? How is it going to change the customer? Will it? Yes. But it’s mainly going to change the way you, as a company, operate your business.”

People will always be essential; it’s just that fewer will be needed. So what does he think will happen? According to David, top performers will stay, while AI takes over for underperformers.

The tools and the market have changed, but the fundamentals remain the same—people, relationships, and a deep understanding of both shippers and carriers.

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