Inside: FedEx's market triumph, the controversy at Yellow Corp, Waabi and Uber Freight's decade deal, and the hammer comes down on PPP loan-scamming trucker.
As 2023 seasonal hiring gets underway, some retailers are cutting back on workers while others are hiring more.
Analysis of TuSimple's challenges in the autonomous trucking industry and FedEx's impressive financial performance surpassing expectations.
Schneider National aims to attract new drivers, utilizing in-game billboards in American Truck Simulator for recruitment.
In an innovative attempt to recruit new drivers, Schneider National, one of the world's largest transportation companies, has turned to advertising in the popular video game American Truck Simulator.
Driver recruiter: "Since you're playing this game for 11 hours a day, you'll be a prime candidate to sit 11 hours behind the wheel"https://t.co/kre1fhY6gE
— Thomas Wasson (@ThomasWasson7) June 14, 2023
As reported by PCGamesN, Gizmodo, and PCGamer, the company has set up virtual billboards in the game pointing to their careers page, aiming to attract gamers who may be interested in pursuing a real-life trucking career. This campaign is considered a trial phase by SCS Software, the game developer, which believes it could be beneficial for both the game and the automotive industry. Initial player reactions are largely positive, viewing the ads as adding to the immersion and realism of the simulator.
Key trends in freight and shipping market of June 2023, with insights into spot market, carrier capacity, LTL sector and cross-border shipping.
Molson Coors, recognized as 2023's Shipper of Choice, excels in supply chain management, shipping 13M barrels of beverages annually.
Tornado damages Pfizer plant in North Carolina, affecting 50,000 pallets of medication and potentially impacting nationwide supply.
The US labor market is showing signs of stabilization as the rate of voluntary job quitting approaches pre-pandemic levels and employers implement better retention strategies.
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