MegaCorp Rides Wave of Attention from Brian Harman's Open Win

MegaCorp, a freight brokerage, has experienced a surge in public attention and online search traffic due to its sponsorship of golfer Brian Harman.

MegaCorp Rides Wave of Attention from Brian Harman's Open Win
Brian Harman, the winner of the Open Championship, is sponsored by MegaCorp, a NC-based freight brokerage. Photo source: Golf.com.


MegaCorp, a freight brokerage, has experienced a surge in public attention and online search traffic due to its sponsorship of golfer Brian Harman, who recently won the Open Championship with the company's logo prominently displayed on his hat. The company's vague and mysterious name attracted many humorous speculations on social media, but it ultimately increased its visibility and drove a 5,000% increase in website traffic, making the sponsorship a successful marketing strategy.

MegaCorp CEO Ryan Legg with Brian Harman in 2018.

Source: Golf.com

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