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Funny Freight Friday: Same thing.
The market’s brutal, sure, but for freight agents with the right tools, it’s prime hunting season. Here’s how they’re making it work.
MegaCorp, a freight brokerage, has experienced a surge in public attention and online search traffic due to its sponsorship of golfer Brian Harman.
MegaCorp, a freight brokerage, has experienced a surge in public attention and online search traffic due to its sponsorship of golfer Brian Harman, who recently won the Open Championship with the company's logo prominently displayed on his hat. The company's vague and mysterious name attracted many humorous speculations on social media, but it ultimately increased its visibility and drove a 5,000% increase in website traffic, making the sponsorship a successful marketing strategy.
Source: Golf.com
if Brian Harman wins @TheOpen today then is MegaCorp the Championship Freight Broker of the Year? pic.twitter.com/k5yNTMwuyr
— Reed Loustalot 🚚 (@lostisreed) July 23, 2023
The market’s brutal, sure, but for freight agents with the right tools, it’s prime hunting season. Here’s how they’re making it work.
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